CASE STUDY · GOVERNMENT PLANNING · XR AND COMPUTER VISION

Buildings placed on the real map

For the internal planning team of a European government, we built an XR tool that places planned buildings on real maps. Planners walk around a design at life size in VR, or check it on a phone in AR, before anything is approved. Computer vision recognises pedestrians, buses and cyclists, so planners can also see how a new building would change the way people move.

CLIENT
A European government planning team
INDUSTRY
Government and urban planning
WHAT WE BUILT
VR and AR planning tool with computer vision
WHERE IT RUNS
Meta Quest, iPhone and Android
Illustration generated in code
AT A GLANCE
  • 3 platformsMeta Quest, iPhone and Android
  • Life sizeWalk around a building before it exists
  • On the real mapDesigns placed on real geography
  • 3 kinds of movementPedestrians, buses and cyclists recognised
THE PROBLEM

Plans that only experts can picture

Planning decisions are made from drawings, numbers and maps. Even experienced planners and decision makers struggle to picture how a new building will really sit in its surroundings.

A misjudged height or position at the planning stage turns into expensive changes, or public objections, later.

A building also changes its surroundings: how people walk, where cyclists ride and how buses get through.

The team needed a way for everyone involved to see the same building, at real scale and in its real location, and to understand its effect on the people around it, before approving it.

HOW WE SOLVED IT

Let everyone stand next to the building first

We built one tool that works in VR for deep reviews and in AR on a phone for quick checks. Visuals are confidential, so this page uses illustrations.

  1. 01

    Walk around it in VR

    In VR, users walk across a virtual map and explore building elevations at life size.

    THE CHALLENGEScale and height had to feel real, so decisions made in VR hold up in reality.
    HOW WE SOLVED ITWe modelled to real dimensions and tested viewpoints until heights and distances felt right.
  2. 02

    Place it on the map in AR

    On a phone, the 3D building appears on top of a real map, so teams can check position and height.

    THE CHALLENGELining up digital buildings with real geography.
    HOW WE SOLVED ITWe anchored every model to map positions so it appears where it will actually stand.
  3. 03

    See how people move today

    Computer vision recognises pedestrians, buses and cyclists and follows how each of them moves through the area.

    THE CHALLENGEA real street is messy: people overlap, stop and change direction.
    HOW WE SOLVED ITWe set up the recognition to tell pedestrians, buses and cyclists apart, and to follow each one.
  4. 04

    Test the effect of a new building

    Planners use that movement to decide where to build next, and to see how new construction would affect pedestrians.

    THE CHALLENGEMovement data only helps if a planner can read it.
    HOW WE SOLVED ITWe turned what the cameras see into movement patterns that planners can read alongside the plan.
  5. 05

    Simple enough for any planner

    A clean, simple interface means anyone in the planning team can use it in review meetings.

    THE CHALLENGEPlanning teams are busy and not always technical.
    HOW WE SOLVED ITWe kept the interface to a few clear actions with plain labels.
  6. 06

    Clear enough to decide with

    High quality models make each design easy to judge, so reviews focus on decisions, not on reading drawings.

    THE CHALLENGEDetailed models still had to run on phones and a standalone headset.
    HOW WE SOLVED ITOur art team built in Blender, Maya, 3ds Max, ZBrush and Substance Painter, then optimised everything for mobile.
THE OUTCOME

Everyone sees the same building

Planners and decision makers can review a design together, at real scale and in its real place, and see how it would change pedestrian movement, before it is approved.

  • Clearer discussions between planners and decision makers
  • Better decisions early, when changes are cheap
  • A clear view of how new construction affects pedestrian movement
Want to see the visuals?
This project is under NDA, so we cannot show it publicly. Book a call and we will walk you through it privately.
Book a call to see it →
FOR YOUR TECHNICAL TEAM

What it is built with

Not technical? You can skip this part.
PLATFORMSMeta Quest 2, iPhone and Android
ENGINEUnity
VRXR Interaction Toolkit
ARAR Foundation
COMPUTER VISIONRecognises pedestrians, buses and cyclists
3D AND ARTBlender, Maya, 3ds Max, ZBrush, Substance Painter
KEY FEATUREBuildings placed on geographic maps
← Previous projectSee a building before it is builtNext project →Skydiving and turbulence, for addiction research

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